It's easy to dismiss AI as hype. The numbers say otherwise: this is one of the fastest technology shifts business has seen, and it has already left the experimental stage.
Adoption is already here
According to McKinsey's State of AI 2025, 88% of companies now use AI in at least one function – up from 78% the year before. Two in three use it in multiple functions. And 62% are already experimenting with AI agents.
In other words: the question is no longer whether your competitors use AI, but how well.
The economic potential
PwC estimates AI could add $15.7 trillion to the global economy by 2030 – roughly 14% of global GDP. McKinsey calculates that generative AI alone could contribute $2.6–4.4 trillion a year.
The figures are staggering, but the point is simple: a large share of future productivity will be built on this.
But most don't get the value
Here's where it gets interesting. Despite high adoption, only around 6% of companies report that AI delivers significant impact on the bottom line. A third have begun to scale in earnest – the rest get stuck in the pilot stage.
The gap between using AI and getting value from it is the real challenge right now. That's exactly where we help.